Thursday, 31 January 2013

Overcome Translation Complexities with Professional Translation Services

Language translation is one of the greatest requirements of global organizations, intelligence agencies and government entities challenged with communicating, interacting, and commercializing a global audience. With businesses growing internationally, global organizations require multilingual digital content to engage their global communities. As for intelligence agencies, their primary and mission critical requirement is to translate quickly, accurately and securely massive amounts of information with respect to national security to and from other languages. Government entities, on the other hand, require language translation solutions for the dissemination and communication of government-produced information such as rules, policies and other public sector information to the public. Hence, they depend mostly on translation software and tools to translate information faster and with greater accuracy.

Though machine translation helps, its greatest drawback that proves a constant hindrance is its inability to recognize colloquialisms and idioms of what they mean in context. Hence, regardless of how clever the technology is, professional-level translation must include highly skilled linguists and managers. Hence, a good language translation solution is the one that combines machine translation and human expertise in a way that exploits the natural capacities of each. This combination results in two benefits. Firstly, the translation process is streamlined like never before and secondly, the machine translation actually gets smarter and learns from the changes made by   humans, resulting in better machine translations the next time through.

Hence, the best possible solution is to partner with leaders in the field of collaborative translation solutions. The reason for this is that the collaborative aspect of their online platform brings together all the right experts – from across the world – to complete translation. It provides customers the ability to find translation freelancers that provide a variety of services, including desktop publishing, interpretation, post-editing, project management, review, software and website localization, subtitling, transcription, vendor management and voice-over work from around the world. Here is a look at some of the benefits of the collaborative translation platform.

·         Seamless integrations with various content management systems (CMSs) reduce the time, cost, and risk traditionally associated with translating large content volumes in CMSs

·         Proper preparation, known as internationalization, reduces the time, costs, and risks associated with the traditional localization of websites and software

·         Automatically brings glossary matches and translation memory matches to the attention of translators and editors so that customer preferences are implemented consistently throughout every translation

·         Automatic lookup reduces the risk of any potential human error

·          Save time and money by reusing existing translations that are repeated in whole or in part

·          Revisions made automatically update the translation memory database so that all subsequent translations use the approved translations

Thus, with professional translation services, customers succeed in overcoming the complexities that are inherent to translation and localization.


Tuesday, 15 January 2013

Enterprise Translation Services for Organizations Expanding Overseas

Today many growing businesses have a good appetite for global expansion but one of the biggest barriers that they face which impede their plans to expand abroad is language. Though a growing number of enterprises looking to expand their businesses overseas consider English to be the language of the business, it alone is not enough to gain traction in new markets. Thus, language translation is the foremost factor that enterprises must focus on, when planning an international expansion, as enterprises that do not cater to the foreign market’s language fail to create a ripple in the international market.

With more than 6,500 languages in the world, depending on just one language to maximize one’s reach and expand one’s opportunities for profit would not bring in the expected results. Enterprises need to ensure that they use the language of the audience that they are trying to reach. This helps to make sure that the audience is not only able to read the content but also understand it. Moreover, in many countries there is more than one native language. For instance, in Russia, besides the official language Russian there are 27 languages that are co-official with Russian and at least another 75 minority languages. Similarly, in China there are 7 official languages and 59 other recognized languages. Besides, Chinese can be written in two character sets namely traditional and simplified. Traditional Chinese language is used in Hong Kong, Macao or Taiwan, while simplified Chinese is used in Mainland China and Singapore. In such a scenario, enterprises have to be careful when translating the business content to the host language. They must either translate it to the different languages spoken in a country or translate it to the most popular one. To be exact, the language that enterprises choose must be the one that is spoken widely and that reaches the maximum audience.

This definitely proves that language translation is something that must not be taken lightly. Enterprises must therefore partner with companies who provide excellent Professional Translation Services in the enterprise space. With enterprise translation solution, enterprises can control the entire localization process, watch over each step of the translation, and save time and money. With cost and speed being two of the primary concerns of enterprise translation projects, the unique workflow and translation tools used in the Collaborative Translation Platform lower the cost of localization by as much as 50% while doubling the speed of translation. This definitely makes the plan of expansion a bit easy and smooth.